The Very Hungry Caterpillar
The Very Hungry Caterpillar's 45th Anniversary
To raise the profile of Peppa Pig in the media, develop mainstream consumer awareness and extend the brand's core demographic beyond kids and parents.
As eOne's retained PR agency, LtoPR developed a comprehensive consumer PR strategy to support the UK launch of a the brand new superhero preschool show, PJ Masks.
Seasons To Be Jolly
Product placement in media gift guides for all key seasons including Christmas, Easter, Mother's and Father's Day, Halloween, Valentines and Back to School.